Lloyds TSB Group PLC has said it will spend $24 million on a customer relationship management (CRM) system designed to integrate customer information from all aspects of its operations.
The retail bank – one of the four largest banks in the U.K., but no relation to insurer Lloyd’s of London – said it will use Cupertino, Calif.-based Chordiant Software Inc. to develop a system that can connect its worldwide branches, call centers, wireless banking and Internet-only bank Evolvebank.com.
“We’re transforming to become a much more customer-centric organization,” said Igor Andonov, the bank’s information technology director, in a presentation last Tuesday.
